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History of ZUMREED brand.
The beginning of ZUMREED was 1998. Firstly, our main business was maker of
ZAKKA business. ZAKKA is Japanese language, it means variety and gift goods.
Our office was in "Omote-sandou" of Tokyo, this town is famous fashionable town
in Japan. I always had watched fashionable ladies in this town. However I realized
that they have used black or silver headphones only. I thought that it will become more
fashionable, if there is colorful headphones. I checked that there is no colorful
headphones in the world.
I visited to do the collaboration to a famous audio brand of Japan. At first,
they said NO, however we got Yes at last. We released 8 colors headphones in 1999.
Before start marketing, the audio maker said that no one want to buy it.
However we got really good sales condition.
In the third year 2002, we released new product by our own design. Afterwards,
a new product has been announced one after another. Four headphone designs and
five earphone designs are done and the lineup is done now. White and a colorful
headphone are being put on the market by a lot of
manufacturers now. However,
I am convinced that we are pioneers who sent off a colorful headphone to the world.
The development concept of ZUMREED is simple design and colorfulness. However,
please confirm the tone quality of ZUMREED by all means. We believe that you can
surely satisfy it.
Hereafter, we will do the product development with which a
fashionable user can be pleased more.
ZAKKA business. ZAKKA is Japanese language, it means variety and gift goods.
Our office was in "Omote-sandou" of Tokyo, this town is famous fashionable town
in Japan. I always had watched fashionable ladies in this town. However I realized
that they have used black or silver headphones only. I thought that it will become more
fashionable, if there is colorful headphones. I checked that there is no colorful
headphones in the world.
I visited to do the collaboration to a famous audio brand of Japan. At first,
they said NO, however we got Yes at last. We released 8 colors headphones in 1999.
Before start marketing, the audio maker said that no one want to buy it.
However we got really good sales condition.
In the third year 2002, we released new product by our own design. Afterwards,
a new product has been announced one after another. Four headphone designs and
five earphone designs are done and the lineup is done now. White and a colorful
headphone are being put on the market by a lot of
manufacturers now. However,
I am convinced that we are pioneers who sent off a colorful headphone to the world.
The development concept of ZUMREED is simple design and colorfulness. However,
please confirm the tone quality of ZUMREED by all means. We believe that you can
surely satisfy it.
Hereafter, we will do the product development with which a
fashionable user can be pleased more.